When it comes to social media marketing you have to put the old school marketing approach on the back burner, meaning traditional marketing methods do not usually work online with social media marketing. Many businesses have a Facebook Fan page where people can “like” their page and interact with them. Various consumers can visit a business’ Facebook Fan page and “like” them then leave a comment on their wall about how their product changed their life or how their services are amazing. This word of mouth free of cost advertising can truly pay off for a business. There are mutiple pros to having a Facebook Fan Page: Personalized approach to interaction with prospects, customers and clients. Customizable options for a welcome landing page to offer discounts or special news with …