POLL – Influence or Reach? What Matters Most?

I work with a lot of companies and public relations people to review products, host giveaways and serve ad space as well. The holiday season is coming which usually means an increase in pitches to your blog, but what it all comes down to is your “stats”. I wonder which is more important; how much traffic you have or how much of an influence you have on others?

Reach is great, of course it is amazing to get 12,000 hits plus a month, I was there in January but not there at this time. You see when life changes so does your blog topics and traffic. Sometimes you are passionate about one topic for a while and everyone wants to read about it because they can relate, sympathize or care about what you are saying. Whatever the reason is, your website has visitors based on how well you SEO your site, how well you promote articles and of course what topic you write about.  Let’s say you have 12,000 visitors a month but no real influence over those visitors, they come, they comment and they leave.

Influence is what I personally feel should matter most, not because I don’t have 12,000 visitors monthly but because an influence over another person means that when you review a product and share your honest opinion about that product with others in your “circle” then they are more apt to go out and purchase that product or at least check it out in more detail to see if it’s a fit for their family. Influence can be combination of online as well as in real life. I feel I have more of an online influence because I reach more people online one on one than I do in real life. I certainly express my love for products I review to others in person but usually it’s the online world that I influence more.

When PR and companies contact you through your blog which do you think should matter most to them? Would you rather have them ask how much traffic you get? or How much of an influence do you have? I am sure it’s easier to establish proof of reach than proof of influence, but I really think that both should be looked at when a company is looking to have you review their product.

Dracula Will Not Get His Costume From My House

The Author of this post is Rolando Dickerson

Vampire Season

Having begun in earnest to look for this year’s attire for the Halloween Fest, I decided that this year was going to be slightly different than the previous years of donning an old t-shirt and jeans ripped up, in exchange for a hired or bought Vampire Costume.

The usual ritual of daubing my face full of grey, black and red face paint will also be slightly different this time round as to suit the fine materials of my slightly less than intimidating Nosferatu, minus the bald head of course. Maybe I should run out and find a swimming cap to suit my skin tone!

I of course shall be needing to take a couple of friends to the Halloween Outlet, this way I get to see what choice of costume they might have and thus avoids any clashes at the fancy dress party that we will be attending – at my house!

Little Devils

Now I always find that on leaving my house unattended for what could be the whole day, shopping being an all-day venture for myself, then I need to make sure I set my Security Choice home security alarm before I go out.

I would hate to come home and find a little devil or two have been ransacking my home of its valuables, as has happened before at Halloween time. So now it is just ritual to set the alarm before leaving.

There are so many places I could find my Halloween Costume this year, many places have been selling weird and wonderful attire for over a month now. Not only that the large Halloween Outlets have been springing up in the nearby cities, so these will be my starting point as there is a lot of fun in walking round in what is more of a ‘Haunted House’ experience than one of shopping.

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Giveaway Winners Announced

Oh my goodness, giveaways ending everywhere! I am moving so I won’t really be online much in the upcoming week but here are the latest giveaway winners:

Kitten Party DVD:

# 18 entry – Congrats to Geri Nyland

Clinere Ear Cleaners:

# 38 entry – Congrats to Melissa R.

Taking the Scary out of Halloween Kit:

# 5 entry  – Congrats to Joanne

ATTN WINNERS: Please complete this form if you are the winner so that I may forward your information along to the sponsors!

Click here to check out my most recent and current giveaways

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Dove Self-Esteem Weekend Oct 22 – 24 #Dovedifference

I am so excited to be a part of the first ever Dove Self-Steem Weekend which is this coming weekend October 22 through October 24, 2010.  Dove is asking you to take part in this weekend and one question is “What did you wish you’d known at 13?”.

As a mother of an eight year old daughter I am often found making sure that I encourage her to feel her best, be her best and know that she is awesome no matter what television or magazines  say a female should look like or be. One thing I wish I had known at age 13 is that you do not have to show off your body to feel love. I was a young child who felt that I needed another person to make me feel loved and beautiful. I make sure every day to hug and kiss my children, to tell them I love them and to make sure above all that my daughter knows she is absolutely gorgeous and has an amazing personality to boot! Woman often have a need to feel worthy enough, we are more in tune with the emotional side to life and as a mother to two boys and one girl I have certainly seen a difference in how they react and feel about the world that surrounds them.

Information About Dove’s Self-Esteem Weekend

  • Dove is uniting women across the country – individuals, partners and grassroots organizations
  • Providing the next generation of women with the tools to build a positive relationship with beauty and reach their full potential
  • One hour of your time makes a world of difference
  • GET INVOLVED – National Partners: Participate in one of our national partner events: Girl Scouts of the USA, The Boys & Girls Club of America, Girls, Inc.
  • GET INVOLVED – Local Girls Organizations: Host a self-esteem building event in your community. Register your event on our map at dovemovement.com
  • GET INVOLVED – Individuals: Download free self-esteem building activities and spend an hour with a girl in your life. Register your event on our map at dovemovement.com

You may also get involved online through Twitter by tweeting how you are making a difference in a girls life and use the hashtag #Dovedifference

You can also find an event to join on Dovemovement.com

Disclosure: Dove sent me a Dove Movement bracelet to give to a special girl in my life (my daughter) as well as a couple of Dove Products to test out and use for pampering ourselves this weekend!

Casting Call: Major Cable Network Show Looking for TX Families


A major cable network is currently casting mom’s that want to nominate* another mom or dad that has over-the-top decorating decor, an unusual display of knick knacks or just a questionable sense of style. This is a fun and uplifting series where you get to help your friend or loved one get a complete room makeover and learn decorating tips from world class designers. We are not looking for those that simply need upgrades, these nominees need to have pride in their decor but also be open to a makeover. We also are not seeking “Extreme Makeover Home Edition” type stories, this is more of a light-hearted show.

What a great idea! I am excited to share this with you all. So if you are in Texas or know a deserving family who owns their home that you feel could benefit as being a guest on this show please read on to learn how to nominate your friend and their family. I know I can’t wait to watch this show!

You can submit your nomination by sending an email to castingbyholland@gmail.com with your name and contact info plus information describing the nominee and her/his room that is in question or visit the website for more information.

*Nominee must own their home

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